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NEW NOISE

Music

Every Issue Comes with a Flexi Disc You Can't Get Anywhere Else

Lisa Root had already co-founded and edited AMP Magazine, Loud Fast Rules!, and Hails & Horns before she launched New Noise from Berkeley, California, in February 2013. The premise was simple and unapologetic: a print magazine devoted to metal, punk, hardcore, pop punk, and everything that bleeds between those categories, at a moment when most music publications were abandoning paper for pixels.

What makes New Noise collectible — literally — is the flexi disc tucked inside every issue since number 23. Each one contains previously unreleased, exclusive material from the cover band, turning every subscription delivery into a tiny record-store event. The magazine publishes eight issues a year, each offered with multiple cover variants, and the contributor roster reads like a who's who of underground music journalism. Cheetah Chrome of the Dead Boys once wrote a political column for the magazine. Managing editor Addison Herron-Wheeler has written for Decibel, MetalSucks, High Times, and Westword.

In a landscape where even Kerrang! went through existential crises, New Noise keeps printing because it understands something fundamental about its audience: people who care about hardcore don't want to scroll — they want to hold the thing in their hands, peel the flexi disc off the page, and drop the needle.

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