When stylist Simon Rasmussen launched Office in 2014 alongside Zenia Jaeger and Jesper Damsgaard Lund, none of them had a fully formed plan. They knew they wanted to make an impact and change things, they had ideas about what that would look like, and they had a point of view. Twenty-one issues later, from a base at 265 Canal Street in New York, Rasmussen is still doing all of those things — still making an impact, still with a clear POV, as he put it on the magazine's tenth anniversary.
The magazine has featured Maisie Williams, Little Simz, John Glacier, Ekkstacy, and conversations between Hans Ulrich Obrist and sociologist Nikolaj Schultz. Creative director Andrew Makadsi shapes each issue's visual identity, which tends toward the provocative and the unexpected — the magazine requires an age verification on its website, a hint that its contents don't play it safe. Office treats fashion not as an industry to be reported on but as a creative ecosystem to be participated in, blurring lines between editorial, art direction, and something closer to cultural production.
Beyond the magazine, Office has expanded into Office Solutions, a creative agency offering visual and narrative ideation, brand strategy, and campaign production for fashion, luxury, retail, and the arts. The dual identity — magazine and agency — is not unusual in independent publishing, but Office wears it with particular confidence: the same restless energy that makes the magazine worth reading makes the agency worth hiring.
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