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The magazine was founded by Creative Director and Editor in Chief David Martin in April 2012 and is a biannual publication of contemporary fashion and culture. ODDA has become a platform where self-expression, imagination and dreams are taken to the next level by speaking for artists, philanthropists, gallerists, actors, actresses, models, and those who participate in and nourish culture. Discovering new definitions for those feelings allows the magazine to also be strictly related to everything that brings excitement and passion.